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Sinclair College

MRK 2100 Foundations of Marketing

Foundations of Marketing is designed to provide a broad introduction to the field of marketing. Marketing is far more than just selling or advertising within a business setting; it is a major part of our everyday lives. This course will illustrate the importance of marketing and skills that are applicable to all specializations within business.

Prerequisites: NONE

Course Outcomes
  • Create and maintain an online professional presence using LinkedIn throughout the course.
  • Define marketing and its role in creating value for consumers, society and organizations.
  • Identify the scope of the job and decision points faced by Marketing Managers in today's complex, competitive business environment.
  • Identify marketing problems facing an organization and illustrate recommendations using qualitative and quantitative analysis tools
  • Prepare and present a personal marketing plan and digital portfolio that illustrates skills in creative and critical thinking, written and oral communication, ethical reasoning and social responsibility.
Credit Hours: 3
  • Classroom: 3 hours
  • Division: Business and Public Services
  • Department: Marketing
  • Repeatable Credit: No
  • Offered Online: Yes
Available Sections
Virtual Learning
Virtual Learning
Faculty: Richardson
Term: Fall 2021
Format: Course meets virtually during scheduled day(s) and time(s), with some online content. Check the schedule to confirm days and times your class will meet virtually. Requires computer and high-speed internet.
Open Seats: 24
Meets: MW from 11:00AM to 12:15PM
Section: 200
Open Seats: 24
Meets: MW from
11:00AM to 12:15PM
Section: 200
Virtual Learning
Virtual Learning
Faculty: Ranly
Term: Fall 2021
Format: Course meets virtually during scheduled day(s) and time(s), with some online content. Check the schedule to confirm days and times your class will meet virtually. Requires computer and high-speed internet.
Open Seats: 22
Meets: TTH from 2:00PM to 3:15PM
Section: 100
Open Seats: 22
Meets: TTH from
2:00PM to 3:15PM
Section: 100
Online Learning
Online Learning
Faculty: Ziswiler
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Course Fee: $22.50
Open Seats: 10
Section: 500
Open Seats: 10
Section: 500
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Course Fee: $22.50
Open Seats: 18
Section: 501
Open Seats: 18
Section: 501
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Course Fee: $22.50
Open Seats: 23
Section: 502
Open Seats: 23
Section: 502
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 13
Section: 801
Open Seats: 13
Section: 801
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 12
Section: 802
Open Seats: 12
Section: 802
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 9
Section: 803
Open Seats: 9
Section: 803
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 10
Section: 804
Open Seats: 10
Section: 804
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 8
Section: 805
Open Seats: 8
Section: 805
Online Learning
Online Learning
Faculty: Richardson
Term: Fall 2021
Format: Complete work online when it fits your schedule while adhering to weekly deadlines. Requires computer and high-speed internet.
Restrictions: Flexpace
Note: FlexPace Orientation required, visit: sinclair.edu/flexpace-register
Course Fee: $22.50
Open Seats: 6
Section: 806
Open Seats: 6
Section: 806
Face to Face
Downtown Dayton Campus
Madison Correctional
Term: Fall 2021
Format: Course meets in person on scheduled day(s) and time(s).
Restrictions: Correctional Facility Institutions
Note: Blended Modality BLENDED MODALITY
Open Seats: 10
Meets: W from 5:30PM to 8:10PM
Section: 601
Open Seats: 10
Meets: W from
5:30PM to 8:10PM
Section: 601