MRK 2145 Principles of Retailing
Functions and concepts for the retail organization. Development and implementation of policies and procedures in planning, pricing, display, layout, buying and services from a management perspective. A consumer-centered approach to examining problems of various types.
Prerequisites: NONE
Course Outcomes
- Explore requirements for retail managers.
- Practice personal selling skills through role play situations.
- Perform basic accounting and merchandising controls necessary for successful store operation.
- Research and report on current trends in retail management.
Credit Hours: 3
- Classroom: 3 hours
- Division: Business and Public Services
- Department: Management
- Repeatable Credit: No
- Offered Online: No
Online Learning
Faculty: Jordan
Term: Fall 2022
Format: Credit earned though an agreement between faculty and student. Can be longer or shorter than normal term. Complete work online when it fits your schedule, while adhering to weekly deadlines. No scheduled meeting times. Requires computer and high-speed internet.
Restrictions: Independent Study Student
Course Fee: $22.50
Open Seats: 2
Section: 300
Open Seats: 2
Section: 300