MRK 2220 Small Business Marketing
This course explores the marketing strategy and planning process. Special emphasis is given to analyzing marketing techniques used by innovative entrepreneurs. Students will work collaboratively to develop a marketing plan for a start-up or existing business.
Prerequisites: None
Course Outcomes
- Apply basic terminology and concepts used in the marketing strategy and planning process.
- Conduct a market analysis to identify pertinent issues in each of the marketing environments.
- Use the marketing planning process to develop and present effective marketing tactics, strategies, and plans.
Credit Hours: 3
- Classroom: 3 hours
- Division: Business and Public Services
- Department: Marketing
- Repeatable Credit: No
- Offered Online: No
Downtown Dayton Campus
Mont Cnty Cntr for Adol Srvcs
Faculty: Mitchell
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Juvenile Correctional Facility Inst
Open Seats: 26
Meets: T from 8:00AM to 10:40AM
Section: 611
Open Seats: 26
Meets: T from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 611
Downtown Dayton Campus
Circleville Juvenile Correctional
Faculty: Mitchell
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Juvenile Correctional Facility Inst
Open Seats: 23
Meets: T from 8:00AM to 10:40AM
Section: 612
Open Seats: 23
Meets: T from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 612
Downtown Dayton Campus
Perry Multi-County Juvenile Fa
Faculty: Mitchell
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Juvenile Correctional Facility Inst
Open Seats: 26
Meets: T from 8:00AM to 10:40AM
Section: 613
Open Seats: 26
Meets: T from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 613
Downtown Dayton Campus
Oesterlen Services for Youth
Faculty: Mitchell
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Juvenile Correctional Facility Inst
Open Seats: 26
Meets: T from 8:00AM to 10:40AM
Section: 614
Open Seats: 26
Meets: T from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 614
Downtown Dayton Campus
Paint Creek
Faculty: Mitchell
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Juvenile Correctional Facility Inst
Open Seats: 24
Meets: T from 8:00AM to 10:40AM
Section: 615
Open Seats: 24
Meets: T from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 615
Downtown Dayton Campus
Ross Correctional Institution
Faculty: Pollard
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Correctional Facility Institutions
Open Seats: 10
Meets: F from 8:00AM to 10:40AM
Section: 607
Open Seats: 10
Meets: F from
8:00AM to 10:40AM
8:00AM to 10:40AM
Section: 607
Downtown Dayton Campus
Madison Correctional
Faculty: Dedominici
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Correctional Facility Institutions
Open Seats: 15
Meets: F from 5:30PM to 8:10PM
Section: 603
Open Seats: 15
Meets: F from
5:30PM to 8:10PM
5:30PM to 8:10PM
Section: 603
Downtown Dayton Campus
Trumbull Correctional Institute
Faculty: Lowery
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Correctional Facility Institutions
Open Seats: 8
Meets: F from 5:30PM to 8:10PM
Section: 609
Open Seats: 8
Meets: F from
5:30PM to 8:10PM
5:30PM to 8:10PM
Section: 609
Downtown Dayton Campus
Trumbull Correctional Institute
Faculty: Lowery
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Correctional Facility Institutions
Open Seats: 6
Meets: F from 5:30PM to 8:10PM
Section: 610
Open Seats: 6
Meets: F from
5:30PM to 8:10PM
5:30PM to 8:10PM
Section: 610
Downtown Dayton Campus
Madison Correctional
Faculty: Dedominici
Term: Summer 2023
Format: Condensed content. Shorter than normal term. Course meets in person on scheduled days and times.
Restrictions: Correctional Facility Institutions
Open Seats: 19
Meets: MF from 5:30PM to 8:10PM
Section: 604
Open Seats: 19
Meets: MF from
5:30PM to 8:10PM
5:30PM to 8:10PM
Section: 604